Wednesday, 8 March 2017

Market of Android, iOS and windows mobile phones

We live in the age of the internet. With technology the way we use our devices have changed drastically too. In only about a decade back, our mobile phones were mainly used for calling or sending SMS. The android & iOS technologies have totally revolutionized the way we use our mobile devices today. 

We can now hardly imagine our lives without our Smart phones or Tabs. The way we work, get entertained or socialize have undergone a sea change. The social media platforms like Facebook, Whatsapp totally dominate the way we socialize and communicate with friends or relatives. 

The market for mobile devices and Android, iOS and Windows mobile phones are at all time high. With the Telecom operators fighting it amongst themselves, it is clear that the customer is here to gain from the severe competition.

HTSM is one of the leading Mobile App Development Company in Kolkata at very affordable rates. So we thought it to be appropriate, to explore the market for android, iOS and Windows mobile phones in India. 

We will also male you aware as to why you need the right Mobile apps to boost your business in the current scenario. 

Smart Phone market in India

According to media reports India registered 109.1 million units of Smartphone shipments with a marginal 5.2 per cent annual growth in 2016. This was reported by a market research firm International Data Corporation (IDC). 

Over all the Chinese players led the pack. In the fourth quarter of 2016, Smartphone shipments reached 25.8 million units. So it is clear that the Smart phone market in India is huge. The penetration of these latest devices in India in recent times has been phenomenal. With almost every other person carrying a Smart phone. 

Thus with it the demands for mobile based platforms like android, iOS and windows have risen sharply as well. In case you are to survive the fiercely competitive market of today you must have well designed mobile apps and with it mobile optimized web sites.

Why have Mobile apps for your business?

In recent times studies are showing that by 2020 most of the devices like desktops, laptops and other traditional ones would be replaced by mobile devices. The internet trends are shifting steadily. You need to be t up to date with the latest ones you would lose out to competition. Right now mobile is the way to go. 

Mobile Apps can generate mobile traffic, increase sales, and it can even spur up customer engagement. It would provide you a definite edge over your competition. In fact studies in the field show that 57% of mobile users will abandon your website if it takes more than 3 seconds to load. 

Your shopping cart must be optimized for mobile devices. Failing this it is likely that 30% of your potential customers will abandon a purchase.

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